Execute Meta ads optimization on a recurring cadence: scope entities (ABO/CBO aware), classify risk, kill losers and scale winners with tiered approval gates, log every change, verify post-change, and grade effectiveness over time. Judges winners on your conversion source (Meta CAPI by default; Hyros optional).
Meta Ads Optimizer is a Claude Code skill. Execute Meta ads optimization on a recurring cadence: scope entities (ABO/CBO aware), classify risk, kill losers and scale winners with tiered approval gates, log every change, verify post-change, and grade effectiveness over time. It works well with meta-ads, meta-launcher, meta-report.
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First-run wizard that takes you from zero to a launched, continuously-optimized Meta (Facebook/Instagram) ad account. Chains the specialist skills with a confirmation gate between every phase: perfect tracking (Pixel + Conversions API, no Hyros required) → strategy → custom audiences → campaigns + ad sets → creative → launch → recurring optimization. Everything builds PAUSED; nothing spends until you approve. Resumable via .metadata.json.
Launch Meta ad campaigns with structured A/B testing, copy generation, UTM tracking, audience targeting, and safety gates. Creates campaigns, ad sets, creatives, and ads via the Meta Marketing API — always PAUSED until explicit approval, with a mandatory pre-flight checklist. Optimizes toward your own custom conversion; no Hyros required.
Deep Meta ads performance report: 16 API pulls, breakdowns (placement, device, demographics, creative, destination), pattern detection, and prioritized recommendations with impact estimates. Conversion-source-first (Meta CAPI by default), with an optional Hyros reconciliation section.
Lead Gen Jay brand illustration style system — flat SVG with floating UI elements, 30 brand logos, shared component library, Framer Motion animations, and consistent design tokens.
Generate brand-consistent images using fal.ai FLUX.1. Prompt templates for hero images, feature graphics, testimonial photos, and marketing visuals.
Configure Google tracking (GTM, GA4, tag scanning) and the full tracking infrastructure for Lead Gen Jay pages.
Add Hyros conversion tracking to opt-in forms, checkout pages, and landing pages. Server-side lead tracking via API, client-side checkout intent, and Whop purchase integration.
Systematic conversion audits with scoring and prioritized recommendations. Identify conversion blockers, CTA weaknesses, copy issues, and mobile problems.
Business-focused motion graphics for landing pages. Combines Lottie animations, Framer Motion components, and Remotion video generation for conversion-focused micro-interactions.
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Get every Claude Code skill, command, and agent Jay uses to run an Inc. 5000 company — plus live coaching, the private community, and lifetime access.